Gospel music legend and cultural trailblazer Kirk Franklin makes a compelling comeback with his latest single, “Do It Again.” Packed with passionate vocals, powerful declarations, and a resonant message of hope, perseverance, and renewal, the song speaks directly to those who have battled with doubt, discouragement, or the urge to quit.
With this release, Franklin reaffirms his influence as a pillar in the gospel music scene—just in time for his upcoming recognition with the BET Ultimate Icon Award at the 2025 BET Awards on June 9.
Sharing the inspiration behind the track, Franklin said:
> “This one is for anyone who’s ever wanted to throw in the towel. ‘Do It Again’ is a reminder—for me and for you—that God remains the same. If He delivered you once, He’ll do it again. It’s not the end. There’s still meaning in your struggle, and joy is coming.”
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